Kirov residents are in no hurry to convert their salaries into digital rubles.

      The experiment with the digital ruble has been declared successful, and its mass rollout in Russia is scheduled to begin on September 1, 2026. However, residents of the Kirov region remain noticeably cautious about the new form of the national currency.

      According to a survey, only 12% of economically active residents of the Kirov region are willing to convert their entire salary into digital rubles. Another 9% agree to receive only part of their income in the new format. At the same time, the majority of respondents — 63% — oppose the payment of wages in digital currency.

      It turned out that men are more receptive to the digital ruble than women. Thus, 15% of men are willing to receive their entire salary in digital format, and another 11% agree to a partial transfer of income. Among women the figures were lower — 9% and 7%, respectively.

      Younger residents of the region are also more open to financial innovations. In the under‑35 age group, 15% are ready to receive their entire salary in digital rubles, and another 11% — part of their earnings. In the 35–45 age category these figures are 12% and 8%, and among Kirov residents over 45 — only 8% and 7%.

Другие Новости Кирова (НЗК)

Traffic on Vladimirskaya is disrupted due to a fire on Truda. Several fire trucks are at the intersection of Vladimirskaya Street (formerly Karl Marx Street) and Truda Street, obstructing traffic. Olimpia beat the underdog on penalties. In the latest round of the Russian Higher League ice hockey championship, our team faced HC Rostov. In Kirovo-Chepetsk, cases have been reported of scammers going door to door posing as medical service workers. They offer residents "miracle drugs" or special remedies supposedly to protect against an epidemic of cold-related illnesses. This was reported in the VKontakte group "Administration of Kirovo-Chepetsk." The administration reminded residents that genuine medicines are sold only in pharmacies, and only a doctor is authorized to prescribe them. In addition, employees of medical institutions do not go door to door to sell medications. Residents are asked not to give in to pressure, intimidation or overly "good-to-be-true" offers, and to warn their relatives, especially the elderly, about the danger. During the off-season, both players and coaches left the team. Overnight, a record amount of snow was removed from Kirov's streets. The Directorate for Public Improvements noted that not only snow‑clearing equipment and workers helped cope with the large volume of snow, but also disciplined car owners. The Ryazan and Kirov "Drama" theaters will swap places. At the end of January and the beginning of February, an exchange of tours between regional drama theaters will take place in Kirov and Ryazan. It has become known whether traffic jams are expected in Kirov on January 15. The State Traffic Inspectorate of the city of Kirov reported on road congestion on Thursday.

Kirov residents are in no hurry to convert their salaries into digital rubles.

Despite plans for the widespread implementation of the digital ruble from autumn 2026, most residents of Kirov Oblast are wary of the new form of payments, a survey by the job-search service SuperJob found.