In six months, Kirov residents spent more than a billion rubles on jewelry.

In six months, Kirov residents spent more than a billion rubles on jewelry.

      According to analysts, the turnover of the jewelry retail market in Kirov reached 1.02 billion rubles, showing a 26% increase compared to the same period last year. The average check in the city also rose noticeably — by 31%, to 15,384 rubles. For comparison: across Russia this indicator grew by only 16% and amounted to 9,884 rubles.

      Nationwide, the turnover of the jewelry sector in January–June 2025 amounted to 220.5 billion rubles, while in the Volga Federal District it was 26.5 billion rubles, corresponding to a quarter of the Russian market.

      Experts link the sales growth to the development of online channels: the share of marketplaces already reaches 13% of market volume. In addition, prices and the average check were affected by the rising price of gold — since July last year the Central Bank’s reference price has increased by 26%.

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In six months, Kirov residents spent more than a billion rubles on jewelry.

In the first half of 2025, Kirov residents purchased jewelry worth more than 1 billion rubles, which is 25% more than a year earlier.